GDPR – Privacy Impact Assessment
GDPR does not use the term “privacy impact assessment”. Article 35 requires a data protection impact assessment (DPIA): an assessment, carried out before processing starts, of any processing likely to result in a high risk to people’s rights and freedoms. In both cases documented below, the organisation had a risk assessment. The regulator found it did not meet Article 35.
A DPIA is required before processing that is likely to be high risk. Article 35(3) names three cases where it is always required. Each supervisory authority also publishes a list, and EDPB-endorsed guidelines say processing meeting two of nine criteria will in most cases need one.
The DPIA must contain at least the four elements in Article 35(7). If it shows a high risk the controller cannot mitigate, Article 36 requires consulting the supervisory authority before processing starts.
Which Articles Govern DPIAs
| Art. 35(1) | A DPIA is required before processing that, in particular using new technologies, is likely to result in a high risk. One assessment may cover similar operations with similar high risks. | GDPR |
| Art. 35(2) | The controller must seek the advice of its data protection officer, where one is designated. | GDPR |
| Art. 35(3)–(5) | Three cases where a DPIA is always required. Supervisory authorities must publish a list of processing that requires one, and may publish a list that does not. | GDPR |
| Art. 35(7)–(11) | Minimum content; seeking data subjects’ views where appropriate; review at least when the risk changes. | GDPR |
| Art. 36 | Prior consultation with the supervisory authority where the DPIA shows a high risk in the absence of mitigating measures. | GDPR |
| Art. 83(4)(a) | Infringements of Articles 25–39, including 35 and 36, fall in the lower fine tier: up to €10 million or 2% of worldwide annual turnover, whichever is higher. | GDPR |
When a DPIA Is Mandatory
Article 35(3) requires a DPIA in three cases:
- Systematic and extensive evaluation of personal aspects based on automated processing, including profiling, on which decisions with legal or similarly significant effects are based
- Large-scale processing of special category data (Art. 9(1)) or criminal conviction and offence data (Art. 10)
- Systematic monitoring of a publicly accessible area on a large scale
This list is not exhaustive. Under Article 35(4), each supervisory authority has published its own list of processing that requires a DPIA; the EDPB issued opinions on the draft lists before they were adopted. Check the list of the authority competent for your processing.
The Nine High-Risk Criteria
The Article 29 Working Party’s DPIA guidelines (WP248 rev.01), endorsed by the EDPB, list nine criteria indicating high risk:
- Evaluation or scoring, including profiling and predicting
- Automated decision-making with legal or similar significant effect
- Systematic monitoring
- Sensitive data or data of a highly personal nature
- Data processed on a large scale
- Matching or combining datasets
- Data concerning vulnerable data subjects, such as children or employees
- Innovative use or application of new technological or organisational solutions
- Processing that prevents data subjects from exercising a right or using a service or contract
The guidelines state that in most cases, processing meeting two criteria requires a DPIA, and in some cases one criterion is enough.
What a DPIA Must Contain
Article 35(7) sets the minimum content:
- A systematic description of the processing and its purposes, including any legitimate interest pursued
- An assessment of the necessity and proportionality of the processing in relation to the purposes
- An assessment of the risks to the rights and freedoms of data subjects
- The measures envisaged to address those risks, including safeguards, security measures and mechanisms to demonstrate compliance
In the Skellefteå case, the school board’s risk assessment was rejected because it did not assess risks to the students’ rights and freedoms and did not document proportionality.
Prior Consultation Under Article 36
If the DPIA shows a high risk that remains without mitigating measures, the controller must consult the supervisory authority before processing. If the authority considers the processing would infringe GDPR, it must give written advice within up to eight weeks, extendable by six weeks for complex processing, and may use its Article 58 powers. Launching high-risk processing without an adequate DPIA or consultation can breach both Articles 35 and 36, as the Skellefteå decision found.
DPIAs and the EU AI Act
Under the EU AI Act, deployers of high-risk AI systems must, where applicable, use the provider’s Article 13 information to carry out their GDPR DPIA (Art. 26(9)). Certain deployers must also carry out a fundamental rights impact assessment (Art. 27). Where the DPIA already meets an Article 27 obligation, the FRIA complements the DPIA (Art. 27(4)).
Real Cases
In the Skellefteå and Instagram decisions, the Article 35 finding sat alongside breaches of other articles. The Snap investigation concerned Articles 35 and 36 only.
| Organisation | Authority & date | Outcome | What happened |
|---|---|---|---|
| Skellefteå Municipality | IMY (Sweden), Aug 2019 | SEK 200.000 | Facial recognition attendance trial with 22 students; breaches of Articles 5, 9, 35 and 36; upheld on appeal |
| Snap (My AI) | ICO (UK), Oct 2023 – May 2024 | No fine | Preliminary enforcement notice over the pre-launch risk assessment for a generative AI chatbot; closed after Snap revised it |
| Meta Platforms Ireland (Instagram) | DPC (Ireland), Sep 2022 | €405.000.000 | Children’s data; infringements of Articles 5(1)(a), 5(1)(c), 6(1), 12(1), 24, 25(1), 25(2) and 35(1) |
See all privacy impact assessment cases →
Recitals That Explain This Issue
Checklist
- Screen new processing against Article 35(3), your authority’s list and the nine criteria before processing starts, including pilots
- Assess risks to the people whose data is processed, not only to the organisation
- Document necessity and proportionality, including why less intrusive options were rejected
- Seek and record your DPO’s advice (Art. 35(2))
- Seek the views of data subjects or their representatives where appropriate (Art. 35(9))
- Consult the supervisory authority before processing if high risk remains (Art. 36)
- Review the DPIA when the risk changes (Art. 35(11))
- For high-risk AI systems, use the provider’s information in the DPIA and align it with any FRIA
Skellefteå and Snap both had a risk assessment before launch. Regulators questioned whether it covered the right risks for the people affected. Keeping each DPIA tied to an up-to-date record of what each system processes makes it easier to review when things change.
Relevant GDPR Articles
Art. 5 GDPR Principles relating to processing of personal data
Art. 35 GDPR Data protection impact assessment
Art. 36 GDPR Prior consultation
Art. 57 GDPR Tasks
Frequently Asked Questions about GDPR Privacy Impact Assessment
External Links
Authorities
- European Commission ► When is a Data Protection Impact Assessment (DPIA) required? (Link)
- Article 29 Data Protection Working Party ► WP 248 – Guidelines on Data Protection Impact Assessment (DPIA) (Link)
- European Data Protection Supervisor ► Assessing the necessity of measures that limit the fundamental right to the protection of personal data: A Toolkit (Link)
- Data Protection Authority France ► PIA method and software (Link)
- Data Protection Authority Ireland ► Data Protection Impact Assessments (DPIA) (Link)
- Data Protection Authority Ireland ► List of Types of Data Processing Operations which require a DPIA (Link)
- Data Protection Authority Luxembourg ► Data Protection Impact Assessment (DPIA) (Link)
- ► Handbook on European data protection law – Data protection impact assessment and prior consultation, page 179 (Link)
Expert contribution
- Bitkom ► Risk Assessment & Data Protection Impact Assessment (Link)
- ISO ► ISO/IEC 29134:2017 – Guidelines for privacy impact assessment (Link)
- IAPP ► A Process for Data Protection Impact Assessment Under the European General Data Protection Regulation (Link)
- CIPL ► How Organisations can Deliver Accountability under the GDPR (Link)
Suitable Recitals
(75) Risks to the Rights and Freedoms of Natural Persons
(84) Risk Evaluation and Impact Assessment
(89) Elimination of the General Reporting Requirement
(90) Data Protection Impact Assessement
(91) Necessity of a Data Protection Impact Assessment
(92) Broader Data Protection Impact Assessment
(93) Data Protection Impact Assessment at Authorities
(94) Consultation of the Supervisory Authority
(95) Support by the Processor
(96) Consultation of the Supervisory Authority in the Course of a Legislative Process